
Who We Are
Datum, a proud member of MM Sons Group, has been a leader in Automatic Data Collection (ADC) solutions since 1994. Our headquarters in Heliopolis serves as the hub of our operations, enabling us to deliver innovative barcode and enterprise mobile computing solutions to businesses in Egypt and beyond.

Our Vision
To become the preferred partner for ADC solutions by continuously delivering superior quality, innovation, and customer satisfaction.
Our Mission:
Our mission is centered on providing a set of ultra high quality pre & post sale services that ensure the highest level of Customer Satisfaction & Return on Investment.
Our Role
Any computer product would not mean something useful without the value added services that revolve around that product. This is the business fact that Datum very well understands. Datum is a true Value Added Reseller with a team of 30+ highly trained and extremely serious professionals who are capable of providing the right consultancy and support over all aspects of our equipment and software.
The Power of Datum
Datum has a structured & experienced team. We are a Zebra Technologies Premier Business Partner serving a huge base of customers operating in Egypt, local & multinational companies. By representing Zebra, Datum has a complete product mix that covers barcode scanners, barcode printers + supplies, mobile computers, card printers + supplies, and a complete set of Value Added Services. Datum has an excellent reputation in the Egyptian market based on full commitment to pre & post sale services, delivery schedules, and quality assurance. All of the above has resulted in long term business relations with the biggest customers in Egypt who trust Datum and revert to us whenever they have an exceptional situation.
The Datum solutions focus on Usability, Reliability, & Superior Support. Datum has implemented a huge number of successful data collection projects with the largest local and foreign establishments working in Egypt. Datum also has some very successful implementations in Kuwait, Saudi Arabia, Palestine, and Thailand. Our automation solutions cover the following sectors / areas of application:
- Utilities
- Asset Tracking
- FMCG Sales & Distribution
- Production Line
- Carton & Product Labeling
- Warehouse / Packhouse
- Time & Attendance,Access Control,& Plastic Card Printing
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